Tag Archives: Audience

How to connect with your audience (3 of 4)

Thanks, greeting card, that’s just what I was thinking!

I’ve already waxed philosophical with tips about how to identify your audience, and identify with your audience. Now that you have a little Audience Avatar in your head, scrutinizing everything you write, it’s time to figure out how to make your audience happy.

To “connect with”you audience, you need to go a step past identifying with them. To put this in context, here are the steps I think you need to take before you can communicate with your audience:

  1. Identify your audience
  2. Identify with your audience
  3. Connect with your audience
  4. Communicate with your audience

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How to identify WITH your audience (2 of 4)

Understanding the sorrows of the people who read your stuff

Casting your mind back, my last post discussed how to identify your audience. Now, we’re adding the word “with.”

“Identifying with” your audience is one of the steps I think you need to take before you can communicate with them:

  1. Identify your audience
  2. Identify with your audience
  3. Connect with your audience
  4. Communicate with your audience

Continue reading